No one wants to waste time, money, and effort on emailing bad leads.
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This ensures you can continue delivering to valid addresses without the risk of winding up in spam (check out our guide on how to check if an email address is valid.) Better Quality Leads Using an email checker tool can help you keep your bounce rate to a minimum and preserve your sender reputation. For example, if you have a high email bounce rate, your sender reputation is likely to suffer. Things can harm your sender reputation, however. The higher your reputation, the more likely you are to end up in the inbox. This reputation is how mail servers determine whether to send your message into the user’s inbox, their spam folder, or bounce your message altogether. Improved Sender ReputationĮveryone who sends emails has a digital sender reputation. If you are looking for a free solution for your marketing campaign, check out our top picks of the best free email list cleaners.
A bounce rate checker tool ensures you’re only sending to valid recipients and not spending money on emails that will never result in sales. You can lower your cost per message when more of your emails are delivered. Plus, if you’re using an email platform like AWeber or Mailchimp, you’re having to pay for that technology. True, you’re not spending money on postage, but you are putting your time and effort into every email and maintaining your list. Here’s why you shouldn’t skip this step: Lower Email Marketing Costs One way to combat the effects of an email bounce rate is to send your list through an email bounce checker tool. Try it free The Benefits of an Email Bounce Checker Get 100 free monthly email verifications. The best verification and cleaning starts with ZeroBounce.
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